Alex
Content Lead ( Ai and Tech )
I lead content for AI and tech strategy, writing, editing, the lot which mostly means taking something a product team can explain in twenty minutes and getting it down to a page people will actually read. I've been doing this for about four years. I can follow the technical detail instead of writing around it. I also use AI tools every day, so I'm as comfortable writing about them as I am working with them.
Self-rated by the writer on a 1–10 scale.
Tools used in the workflow:
Lead content strategy, development, and execution for Emi Labs' AI recruiting platform. Own the editorial calendar across technical articles, blog posts, SEO landing pages, and product copy, ensuring every piece aligns with brand goals, voice, and audience needs. Work across product, marketing, and engineering to turn complex AI concepts into clear, compelling stories that strengthen brand presence and drive engagement. Edit and proofread all outgoing content; use ChatGPT, Claude, Notion AI, and Perplexity throughout the workflow.
Wrote technical and SEO-driven content for an AI/tech audience, including product documentation, how-to guides, and long-form blog articles. Collaborated with product and engineering teams to translate technical features into accessible, engaging copy. Supported editing and proofreading across marketing materials, building the foundation for the content lead role.